Create Google Text Ads
Google Search Ads
Show your customers with the right message what you have to offer in terms of services and products.
A quick look at what we can do for you with Google text ads:
- Always advertise with the right message to the right customer.
- Pay Per Click: You set the cost per click on your ad.
- Payment for sale.
- Your ad will appear before all Google search results on the first page.
- Achieve your goal: More clicks. More website visitors. More sales.
Get more customers - more sales - more visibility on Google
When your potential customers search on Google, your offers will appear first.
Make it easier to find what you offer with Google Text Ads.
Google text ads are some of the most effective ads because your ideal text ad will only appear when a potential customer searches for you.
We will create the perfect convincing advertisement for you:
- An attractive and compelling headline that includes what you are offering.
- Text version explaining what you offer.
- The address of the web page, i.e. the landing page.
Google PPC Pay Per Click
You decide how much your ads cost thanks to the pay per click system, you only pay when a user clicks on your ad the more you invest the more clicks.
We are specialists and professionals and will guarantee you better performance and lower cost.
You are bidding on keywords that your customers are searching for. The keywords are centered around the wants and needs of the customers that we will target through Google.
Google AdWords Ad Structure
The Three Elements of Google Text Ads
Ad Description
This field is to highlight details about the product or service you offer. In addition to the details, it is also useful to add calls to action, i.e. the action you want the customer to take.
With our long experience, we have the perfect mix of descriptions and catchy phrases that help take action.
Display URL
The display URL shows the address of your website and is usually green. We send the customer to the landing page that is relevant to what they are looking for. We take great care with the landing page and keep updated on changes regularly.
We also provide solutions and suggestions that will facilitate the visitor's transition between pages and facilitate his journey on your site.
the address
The text ad title on Google plays a major role in encouraging the customer to click on your ad. It is allowed to write 3 titles, each consisting of 30 characters. We optimize your ad titles using strong and relevant keywords in addition.
We run several tests consisting of different addresses to arrive at the perfect address.
hHow can we create the business you want?
Will the job be a good fit for both of us?
We will work with you to provide an analysis of the possibilities that Google Marketplace will provide for your company. Do you have a Google Ad account??
We will be happy to review it and provide you with suggestions to increase profits and reduce costs.
Inquire for free and without obligations!
Additional display materials are an extension of your text ad.
Through Google Ads, we will provide your customers with direct ways to reach you.
These materials are called (Assets).
phone call extension
Call directly with one click
Call Add allows you to display your phone number directly below your Google Search text ad.
With just one click, potential customers can reach you instantly via phone. This extension is especially effective on mobile devices like smartphones.
Geographical location extension
It is a supporter of customer confidence in your business and a guide for your customers!
If you have a local store and want more visitors, even if your local site does not receive visitors, this extension, according to statistics, has a strong impact in increasing customer confidence in your business and increases the click-through rate on the advertisement.
Site Section Links Add Extension
This extension is to display other sections of the site.
Imagine you are a furniture seller and the customer is looking for a sofa and there are different types of sofas! With this extension we will display 4 additional sections below your ad that include the types of sofas you are offering.
We tailor the title and description individually for you and take your customers directly to the appropriate product page.
This extension will increase the click-through rate on the ad and facilitate the customer's transition to the appropriate page.
Dynamic Site Links Add-ons
Here we use AI-based AdWords algorithms.
We will define the ad information and we will define the artificial intelligence on the contents of the site so that the artificial intelligence will choose the appropriate sections that the customer is looking for and send him to the appropriate landing pages automatically. It will also define the title and description of the extension.
Depending on the strategy, adding a dynamic sitelink can be very beneficial - we can provide a free consultation!
Add additional information
This extension is to address your target audience.
Do you have promotions, service offers or benefits for your customers? This plugin allows you to add all of these to your ad such as free shipping or 24/7 customer service.
It is useful to create this supply at the campaign level, not the ad group level.
We will choose the best one that fits your business strategy.
Mobile App Extension
Direct contact to download the mobile application
If you want to promote your app with text ads on Google Search, an app extension is an effective strategy. With this ad extension, you provide the user with a link to your website and a direct link to download your app.
As an AdWords agency, we can also advise you directly.
Quote extension
This extension is surely familiar to you.
Display your products or services more attractively below your text ad. With this extension you can define individual price offers for each product that will lead the customer to the product page.
Extensions are displayed as boxes on desktop and as a drop-down list on mobile.
Special Offers Extension
Share your offers for any occasion.
Whether it's summer sales, Black Friday promotions or Christmas season - you can excite your customers on special occasions with additional offers to your text ads. The extension appears right below your ad text with the desired discount on your products or services. You decide the duration of your offer yourself - you can also set coupons or discount codes that can only be used for the discount.
As a Google AdWords agency, we are happy to take care of setting up offer extensions.
Extend your customer rating
Show your customers trust in you
Reviews have a strong impact on customer decision making and are of great value to online stores and can be displayed to gain customer trust below the ad. We will explain to you what are the criteria required to add this extension.
Snippet view extension
Provide an overview of the excerpts on the site.
Help users learn more about your products or services instantly You can add titles like: Services - Brands - Courses - Certification Programs - Travel Destinations - Featured Hotels - Insurance Coverage - Models - Neighborhoods - Service Catalog - TV Shows...
We guarantee you increased visits and sales at the lowest possible cost.
Top Frequently Asked Questions About Google Text Ads
- Google text ads are ads that appear in Google search results and on Google partner sites across the display network, and consist of a headline, description, and link to the site.
- Google text ads appear to users who search for keywords related to your ad, and you get paid when the ad is clicked.
The price of a Google text ad depends on several factors including keyword competition and ad quality, and the cost is determined based on pay-per-click (CPC) or pay-per-thousand-views (CPM).
Google text ads performance can be improved by improving the quality of your ads, choosing keywords carefully, and targeting the right audience.
Yes, you can easily track your ads’ performance using the tracking tools available in Google Ads. Here are some ways you can track your ads’ performance:
- Google Analytics: You can link your Google Ads account with Google Analytics to get a detailed analysis of your ad campaign performance, including the number of visits, the length of time spent on the site, the pages visited, and other important information.
- Tracking transitions and conversions: You can track successful transitions and conversions by setting a specific goal in your Google Ads account, such as a purchase or registration, and then tracking how your ads perform in achieving those goals.
- Google Ads Performance Reports: You can access comprehensive reports that provide information on the number of views, number of clicks, click-through rate, cost per click, conversions, and other important data to evaluate the performance of your advertising campaign.
With these tools and reports, you can periodically evaluate the performance of your ads and make the necessary decisions to improve your advertising strategy and successfully achieve your goals.
Some best practices for creating effective Google text ads:
- Target the right keywords: Do thorough research to choose the right keywords that your target audience is searching for, and use them strategically in your ads.
- Create engaging, targeted ads: Write concise, engaging headlines and descriptions that grab the reader's attention and prompt them to click, and ensure there is a clear, compelling call to action.
- Organize campaigns and ad groups: Organize your campaigns and ad groups in an organized and effective manner according to goal, topic, and keywords, to achieve better performance and track more accurate results.
- Optimize landing pages: Make sure the landing pages associated with your ads are targeted and consistent with the ad message, contain clear and engaging information, and facilitate the conversion process for visitors.
- Continuous testing and improvement: Conduct A/B tests of ads and landing pages to determine the most effective headlines, copy, and designs, and improve your strategy based on the results.
- Monitor and analyze performance: Monitor the performance of your campaigns regularly and use the data analysis tools available in Google Ads to understand trends and identify opportunities to improve performance.
By following these practices, you can improve the quality of your ads and increase their effectiveness in attracting your target audience and successfully achieving your marketing goals.
You can measure the performance of your Google Ads ads using a variety of metrics and key performance indicators. These metrics include:
- Click-through Rate (CTR): Measures the ratio of the number of clicks on an ad to the number of views. CTR reflects how attractive an ad is to the target audience.
- Cost Per Click (CPC): Refers to the average amount you pay each time someone clicks on your ad. It helps you understand the efficiency of your advertising investments.
- Conversion Rate: Measures the percentage of people who converted into actual customers after clicking on the ad.
- Conversions: The number of people who interacted with your ad and took a specific action, such as filling out a contact form or making a purchase.
- Ad Profitability: Measures the total revenue you've generated from your ad compared to the total cost of advertising.
You can use these metrics to evaluate the performance of your ads, identify areas for improvement, and refine your advertising strategy.
Search engine optimization (SEO), link-based advertising, or other paid media options work together to promote your website and establish your brand as a trusted source in your industry or niche. SEO often provides a better return on your investment than paid advertising options. But that doesn’t mean SEO is cheap and easy; it takes time and significant resources to get the right results, but its long-term rewards are huge and sustainable. Most of the time, SEO and paid advertising will work together to achieve the best results.
Yes, you can target your Google text ads audience with great precision. You can target your audience based on a variety of factors such as demographics (such as age, gender, and geographic location), interests, online behaviors, and keywords related to the searches your audience is making. By carefully defining your target audience, you can increase the effectiveness of your ads and improve the results of your ad campaign.
You can set a budget for your Google Ads ads in several ways:
- Daily Budget: You can set the amount you want to spend on ads each day. For example, you can set a daily budget of $50 for text ads.
- Total Budget: You can specify the total amount you want to spend on ads over a specific time period, such as a month. This budget is spread out over the specified time period.
- Targeting based on goals: You can set a budget based on the goals you want to achieve from your ad campaign, such as increasing sales or driving traffic to your site.
By choosing the right budget and monitoring your ad performance regularly, you can fine-tune your advertising strategy to get the most out of your Google text advertising investments.
Our goal is to increase visits to your website and increase revenue.
Tell us about your project
Let us help you grow your business and get it online.
